Making an Ongoing Drama out of Crisis

Even the non-egg chasers among you are probably aware of the current controversy rocking my favourite sport of Rugby. For those of you that aren’t the overview is simple. In the Harlequin v Leinster quarter-final of the 2009 Heineken Cup, Rugby’s top flight European competition, a Harlequin’ wing faked a blood injury which enabled a Read More …

Consequence of death declarations

Making a change a welcome change from the usual declarations of PR/blogging/advertising being dead, is a predication that something will die, which gives us something to look forward to at least. Apparently the press release will be dead in 36 months time as declared by Peter Shankman this week at TIMA. Leaving aside the absurdity Read More …