Public Relations Creates Content Shocker

Isn’t it about time that we realised that PR is not just about writing press releases and media relations? I’ve penned a few thoughts on that topic over at the industry mouth piece,¬†Reputation Online, following an article in the¬†Independent on how PR is now going direct. Just as PR Week warns that advertising agencies are Read More …

Techcrunch bans embargos and helps out PR firms

Apparently PR firms are out of control, at least according to Mike Arrington over at TechCrunch, who has decided that the site will no longer honour embargoes. For those outside of the PR/media business embargoes are usually employed when a company has big news to break, often publications are pre-briefed and asked not to publish Read More …